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When Mallory received an e-mail advertising the fall collection from The Top Style Store, she deleted it without even looking at it because she had heard from her friends that all of the clothing the store sold was made from flimsy fabric. Her reaction to the e-mail demonstrates how __________ can damage an international business.

Answer :

okpalawalter8

When Mallory received an e-mail advertising the fall collection from The Top Style Store, Her reaction to the e-mail demonstrates how source effects can damage an international business. This is further explained below.

What is source effect?

Generally, source effects? is simply defined as an examination of the significant amount of literature on source impacts in marketing, psychology, and communication studies support the notion that source variables.

In conclusion, the source effect in this scenario has its source as a friend of Mallory.

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